Jay Hitherton's Blog

Do you believe that today's YouTube's stars are being exploited or empowered? Write a short persuasive piece that shares your opinion. People of the younger generation have been greatly exposed to the Social Media and have used it as a way to express their thoughts and feelings to the general public. The "like" system has been used as to show that a person likes a content. This is a very corrupt system in social media (as well as the Views system) which can affect their behaviour. These children are being exploited by the system so that they feel a sense of validation when a person likes their YouTube video. Some have failed to achieve this status and have also resorted into completely changing their concept of their channel into something new and probably a very controversial concept which and have polarizing impacts to the community as well as towards their career reputation. One of the greatest examples that can be used is YouTuber FouseyTube also known as Youss...

Do you think that advertisers have a moral duty to avoid stereotyping people?  The role of an advertiser is to advertise a product which appeals to a specific area of audience. The advertisers must please and simultaneously convince its target audience range to gain advertisement viewership which greatly contributes to product sales in general.  To formulate a decent advertisement which appeals to the audience, advertisers use a plethora of persuasive devices and appeals to attract the attention of the general audience. This can mean that they can disregard morality and social and cultural taboos to grasp the audience’s attention. Advertisers use stereotypes, gender roles, and other touchy subjects subliminally into their advertisements. Uses of these devices can help make the advertisement seem more unique in a sea for other bland-looking advertisements. Despite of smashing these societal norms, advertisements can be viewed negatively or positively. Today’s media ...

The advertisement by Hour Choice is trying to advertise Hour Choice's watch products which consists of Rolex and Swatch watches. With the image of a married woman being the centerpiece of the advertisement, the image presents an idea of being different. Hour Choice is a store that is mainly located int the Gulf Region. They are trying to convey a message that provokes being different towards women of the Arab states who have been indoctrinated with wearing similar clothing. This was starkly presented by the woman wearing sneakers for her assumed wedding.

What main appeals did you use in your pitch? Why did you decide they would be the most effective? The main appeals that I have used in my pitch were the bandwagon appeal, rational appeal, need for nurture, psychological needs. Our group have decided to use these appeals as our product advertised is fake meat which is healthy and "better" that other types of meat that are sold in the markets of Hong Kong.  What were some specific persuasive techniques you used (include examples) why did you believe these would be effective? We have presented some persuasive techniques that are suitable for advertising our fake meat product. We have used imagery for our advertisement to provoke hunger on the audience.We have attempted to use colours such as red and orange to try to provoke hunger towards the audience. The use of green colour might also be implemented as this gives the product an eco-friendly and environmentally friendly message towards the vegans. We have used other pe...

In the advertisement show above, Kim Kardashian is endorsing a T-Mobile product called DataStash. This product was advertised to promote saving unused data that was used as a part of the data plan. This advertisement covers aspects of  Pathos and Ethos in the span of 30 seconds. Pathos was used by Kim Kardashian when she tries to empathise with with her audience about the tragic of losing unused data as she uses the word "Tragic" frequently and sympathises on how the unused data can be spent in other ways rather than it being left unused. The mellow and soft music that was used in this advertisement also presents sorrow towards the audience. Ethos was used in this advertisement as Kim Kardashian, an endorser of this product, gives credibility and confirmation towards the audience that DataStash is a good product to use in a daily basis.

"To what degree might different languages shape their speakers different concepts of themselves and the world? What are the implication of such differences for knowledge?" Some studies have proved that Bilinguals and Multilinguals have a different brain than their Monolingual counterparts. This can also alter the way we see our world. Language is used to communicate out thoughts and feelings to one another. Sometimes when people speak different languages, they tend to have a certain tone and jargon that 'marks themselves to this particular language territory'. They may say the same thing in the intended language spoken but the way that the message is  interpreted is different. We are not identical and we all do not share our common thoughts with each other.

"Every second of every day, our senses bring in way too much data than we can possibly process in our brains." - Peter Diamandis Sense perception can alter the way we know the world. This quote from Peter Diamandis  is a great way to present the idea that Sense Perception and Reasoning connects with each other. The reason of a thing's existence can be explained through Sense Perception. Reasoning separates most people from a delusional and ignorant state. If you know the reason of the things in life through the means of sense perception, you would know the reason as to why one exist. The influx of data that comes in to our brain is too much. One example of this is Optical Illusion. Optical Illusions happen because of the brain trying to 'trick' us.

I recently came across this article of yours on your website titled "Twtr? It's majorly bad! Leading headteacher condemns 'text speak' for eroding schoolchildren's language skills". I believe that there are ways that the current so-called "modern technology" can be viewed as a miraculous method of improving a child's grammar and vocabulary skills. English is a universal language. It is used and molded by the frequent users of the language. A lot of social media revolves around the English Language. This language helps us communicate with people of different gender, age, ethnicity, nationality and different preferences. With so much people being involved in it can create intimacy towards these kids. These so called strangers can also help and correct their English skills and the reverse can also happen. Social media platforms such as Facebook, Twitter and Reddit have also encourages children to practice their writing skills. They tend to write...

As I drove down the streets of Memphis, Tennessee, there was this strange aura that had filled the city. The Rock and Roll culture has greatly impacted the way its citizens move. A musical genre originating from the black community has turned into a fashion statement for everyone of every race or gender. In this past week I was happy to meet one of the greatest artist who had influenced (and challenged) communities across the United States with the use of their Rock and Roll genre in their music. Elvis Presley spared his time to talk to us about his musicality and adversities of becoming the greatest "King of Rock and Roll". He told us he only had 30 minutes before returning to the recording studio.

"A balance between shared and personal knowledge is extremely important in the quest for truth" (Oxford p.38) This statement tells us that the truth lies between your shared and personal knowledge and experiences. Shared knowledge has been shared and possibly manipulated over the years that the knowledge had peen passed down. These manipulation can affect the way that we know things and can even make us gullible to believing in baseless facts. This is where our personal knowledge comes along. Our intuition plays a huge role into which shared knowledge that we obtain is the truth. Our personal knowledge acts as a filter to filter out the baseless knowledge we get from people because we are susceptible to being manipulated by others. Evidences that looks very convincing can present the fake knowledge is real and the only truth. One of the examples of this is the Flat Earth Theory. Back in the days, people thought that the earth was flat and people were scared to fall off the...

Once upon a time in the realms of the string cosmos, a small Asian boy named Azim Baruno set off on a quest to pursue his aspiration to fulfill his vocational successes. A pursuit for a long life that is hard to find which is learning a new language. *gasp* It began with a small discussion with my parents about my future. They were concerned that my life would take a twist. They fear that I will become something useless like a waiter at McDonalds or something like that in Indonesia.

"By participating in the ownership of shared knowledge an individual belongs to a particular group possessing a particular perspective on the world" (TOK guide) Shared knowledge is defined as the knowledge you receive from different Areas of Knowledge. This may come from your studies in school, the activities you do outside of school and other social ventures we are apart of. This type of knowledge is unique to every person who are attending different events to obtain their portion of knowledge that come from a variety of areas of the world. Shared knowledge defines who we are because we use terms that we have learned in each of our Area of Knowledge that we have come across and may only be used in some of these Areas. But some of these areas can help us view the world on a different perspective. We obtain shared knowledge from different people. This knowledge is stored in our minds. When we see things, we say things to ourselves such as "Why are my feelings hurt?...

English is a very wide spoken language on Earth. A lot of people use English to communicate with people in English-Speaking countries or people who are able to speak the language to a degree. Some people are able to speak it with a plethora of vocabulary but some lack in that area of knowledge. These ‘second language’ speakers can speak English but not to the capability of a person who can speak like the Queen. Language purists HATE them because they do not like the way they ‘butcher’ the language. This is reasonable but you can’t hate them just because they don’t have the same vocabulary capacity as you do. These purists judge their intelligence based on their English proficiency. Well, I am here to prove the purists wrong. These people have a unique personal language identity that can shape other people’s identities that are around you. A writer, Amy Tan, wrote an essay about her experience growing up with English as her ‘second language’.  One of the people who wholly contr...

Our view of the world is shaped with the help of the people around us. This molds our identity and it solidifies over time. But some of these identities stick with us since birth and (will probably) not be changed throughout the course of our lives. One of these identities is our names. We get our names from our parents who are influenced by their surroundings. Names are unique depending on where you come from.   My full name is Azim Masrizki Baruno.  In Indonesia, the majority of the population consists of Muslims. Islam takes part in a daily life of a Muslim Indonesian. These influences have influenced in naming me. Azim comes from the word Al-Azim which translates to The Great One in Arabic. The name Al-Azim comes from the 99 names of God. This is a part of my religion. It defines as the Beautiful Names that describes God. We use these names to praise God, to thank him and to seek forgiveness to him. The 99 names of God is commonly used and seen in many Islamic countries...

A lot of people see Asians as a stereotypically supreme intelligent race. We are viewed as the smart ones. But this stereotype has been overused and people think that this is actually true. But I am here to tell you that not all Asians are smart. We are as smart as everyone else in the world. I have gathered evidence (in the form of videos) for my hypothesis as to why Asians aren’t as smart as you think. Firstly, the education standard in Asia (such as India, China, Korea, etc.) are very high and the community expects you to to be the best of the best. With this type of environment everyone is expected to be the best of the best and they do. They are even willing to pay for extra classes during the weekend. I heard from someone that the average mark for a test in China is 90%. This proves that the strictness that revolves around the high school life of a typical Asian pays off (but only if you made the average mark). Meanwhile in the USA(for example), the education standard co...

I have made this self interview to Introduce myself to the the world. I have also included information such as my address and social security number for the stalkers. Facts are correct at the time of publishing. Without further ado... Self Interview: All About Me Oh Yeah! Lets get started.

Knowledge is the facts and information that we receive from experience or education. Knowledge makes us know about the world. Knowledge is the key to our survival. But everything in the world is not perfect. Even Knowledge. All of the things we know about the world are not true. SO how do we know what we know? One example of the problem with knowledge is maps. Maps are used to present how the worlds looks like in a flat surface. The purpose of maps was primarily for navigation. During the Age of Discovery, European cartographers started to create maps for these voyagers. One of the first (and most popular) maps were the Mercator projection map. The Mercator projection map was made by a European cartographer Gerardus Mercator. It was made in the 1500s for those travellers. This map retains the shape of the landmass but distorts its shape and area of the map as a landmass reaches near the poles of the Earth. This map is not perfect. We can assume that this map was biased toward...